About

Sea Extraordinary

ABOUT SUBLUE

Sublue, as an innovative technology enterprise focusing on the R&D, production and sales of underwater intelligent equipment, is committed to leading a healthy, happy and fashionable underwater lifestyle. Sublue provides underwater boosters, power floats, underwater UAVs and other surface and underwater sports products and shooting sets for individual users. Small size and powerful power will bring you unprecedented novelty experience.

Since the establishment of the company, Sublue has provided consumers with competitive products and considerate services in many fields such as underwater entertainment, underwater live broadcasting, scientific education, marine environment, etc. through continuous technology accumulation and product innovation.

So far, the company has obtained more than 260 technical patents and become a leading brand in the underwater intelligent technology industry.

2013
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Sublue, founded in 2013, is the first scientific and technological enterprise in China engaged in the independent research and development, production and sales of a full range of underwater intelligent equipment.

2014
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Obtained a pre-A round investment of 10 million yuan from Tianjin Teda Technology Risk Co., Ltd

2015
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The underwater equipment of the company is widely used in fishery, and the mature and practical underwater technology has laid the foundation for the development of consumer products.

2016
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Won the ChinaBang Award Hardware Award of the Year.

2017
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The new business center and product base are put into use Obtained 100 million yuan of venture capital White Shark Mix underwater booster with dual power system.

2018
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Set up branches in the United States and Australia Obtained 160 million yuan of venture capital White Shark Mix won the China Design Red Star Award and CESAsia Innovation Award The new Swii intelligent power floating version was launched.

2019
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The new Navbow underwater booster won the Gold Dot Design Award, American CES Innovation Award Swii intelligent power floating version won the German Red Dot Award.

2020
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White Shark MixPro won the American CES Innovation Award in 2020 The white shark Tini underwater booster is on the market, with breakthrough modularization Design, wireless control technology has attracted much attention.

2021
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The white shark Tini underwater booster won the German iF Design Award.

Enterprise strength

Since 2013, Sublue has accumulated rich professional knowledge and experience in the underwater industry. In 2018, Sublue decided to rapidly invest in the R&D and production of consumer-grade underwater boosters and unmanned aerial vehicles. At present, Sublue has occupied nearly 65% of the global market share in the underwater booster industry.

50000+

Deliver 50000+underwater scientific and technological products

70+

Established relevant businesses in 70+countries around the world

Honors and qualifications

Red Dot Award · CES Innovation Award · Red Star Design Award

Sublue is committed to providing high-quality innovative products with reliable performance. Our efforts have been highly recognized by the industry and millions of users.
Today, Sublue has become a leader in the global underwater intelligent technology industry.

Market distribution

70+

Exported to 70+countries in the world

Global e-commerce